When Cricket launched their Muve Music service that offers unlimited music and nationwide talk, text and web, I'm sure they expected to see a certain amount of growth though -- I'm not so sure they expected to see over 500,000 customers sign up for the service in the first year.
We checked out Muve Music a while back on the Samsung Vitality and were pleasantly surprised with the overall experience so, it's not all that surprising that others would feel the same way.
"We’re very pleased with Muve Music’s first year results” said Doug Hutcheson, president and chief executive officer of Cricket Communications. “Muve Music has become a leading digital music service in a very short time and Cricket is seeing subscriber growth, ARPU increase and a positive churn trend on the back of this unique new product idea."
Putting some numbers behind the information, Muve Music customers consume approximately 40 hours of music and download roughly 300 songs over Cricket’s 3G network. That equates to 500 million songs downloaded and more than 1.5 billion tracks listened to and according to the press release, places Muve Music as the No. 2 digital music subscription service in the US.
If you're looking to get in on the action, plans start at $55 a month and include unlimited song downloads, ringtones, and ringback tones, as well as nationwide calling, unlimited messaging and 3G mobile data. You can check out the full press release past the break.
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Source: http://feedproxy.google.com/~r/androidcentral/~3/hmw62zMF4v4/story01.htm
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